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Job Description
We are looking for a full-time marketer to own the majority of the marketing funnel for our company. You will be in charge of attracting site traffic and converting that traffic into new leads for the business. Additionally, you will manage our dealership's social media presence and oversee monthly Subaru Advertising Fund submissions. This position offers the opportunity to make a significant impact on our marketing strategy and help our business grow.
Responsibilities:
- Develop and execute creative, engaging, and consistent weekly social media posts across platforms to build brand awareness and drive traffic to the website.
- Manage monthly sponsorship and advertising submission to Subaru Advertising Fund, ensure compliance with all guidelines and deadlines.
- Regularly communicate with marketing representatives to align on creative needs, marketing materials, website changes and marketing strategy.
- Design, order, and maintain printed materials such as business cards and window labels.
- Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers).
- Optimize our marketing automation and lead nurturing processes through email, content, and social channels.
- Stay up-to-date on Subaru of America's advertising guidelines, ensuring all campaigns and communications are compliant with the brand's standards.
- Plan and execute successful sponsorship and community engagement events.
- Other duties as assigned by your manager.
Requirements:
- Some past experience in marketing preferred.
- Excellent communicator and creative thinker, with an ability to use data to inform all decisions.
Offers of employment are contingent upon successfully passing a background screening including a criminal background check, a review of motor vehicle records, and verification of social security number.
Benefits For Luther Employees
Our health care packages include much more than dental and vision. We want to provide you with the confidence you need to excel as a member of our team with well-rounded and competitive health care benefits for you and your family.
Setting yourself up for success means being financially secure and confidently planning out the steps for your future. At Luther, we want to provide you and your family with confidence through our family-owned and operated business with long-term job security.
At Luther, we want you to reach your own personal career goals, and we're dedicated to helping you grow and achieve those goals. Our career development benefits help you learn new skills, gain ongoing certifications, and move upwards in our organization.
Employee Reviews
Want to know what it’s really like to work at Luther Automotive? Don’t just take our word that you’ll love being a part of our team—check out what current and past employees have to say about their time with Luther.